Archive - Prompt&Purpose

#16 How to think with AI when solving complex marketing problems. Part 2

A practical guide to using AI to break down challenges. From messy choices to a defensible strategy.

Jul 4 •

#15 How to think with AI when solving complex marketing problems. Part 1

A practical guide to using AI as your reasoning partner. From generic copy to crystal‑clear positioning.

Jul 2 •

June 2025

#14 The singularity will not be televised

Why Sam Altman’s letter reads like a bedtime story and what it’s really saying about AI, power, and the future of work

Jun 19 •

#13 I analyse the top 20 Substack articles on AI marketing—here’s what I learned (17June)

A forensic look at on AI in marketing niche in Substack and how to learn from their secret sauce.

Jun 17 •

2:06

#12 Three steps pre-prompt ritual every marketer should master.

Model. Settings. THEN prompt. The strategy doesn’t start with asking. It starts with choosing.

Jun 11 •

May 2025

#11 Stop prompting like a robot. Start briefing like a strategist

A practical guide to writing prompts that unlock insight, originality, and results—without sounding like a prompt engineer.

May 30 •

#10 How to turn a media trend into a campaign for your brand (in under 5 minutes) with an AI workflow?

A simple 5-prompt AI workflow to transform viral moments like The White Lotus into fast, emotionally charged brand campaigns — from the first idea to…

May 5 •

2:09

April 2025

#9 How to master moment-to-market: a practical guide to launching campaigns at the speed of culture.

Learn how to spot real-time trends, turn insights into creative ideas fast, and apply moment-to-market thinking to your daily marketing workflow.

Apr 11 •

9:56

#8 How to write a blog without losing your mind (or your social life)

Discover how to use AI to create consistent content without sacrificing your sleep, sanity, or your favorite meme breaks.

Apr 2 •

13:57

March 2025

#7 Behind the Ghibli-style hype: how to master AI image creation with ChatGPT

Social networks are overflowing with dreamy, cinematic art—here’s how GPT-4o makes it possible, and how you can create your own.

Mar 31 •

#6 How marketing teams can scale content creation without losing their unique brand identity.

Harnessing custom GPT to create consistent, scalable brand messaging.

Mar 19 •

0:51

#5 The 5 Levels of AI Expertise: Where Do You Stand and How Far Can You Go?

AI is everywhere—but how deep is your knowledge?

Mar 18 •

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